BE THIRSTY. CREATE JOBS
What are we doing?
We have restructured our brewery during COVID-19 to focus on job creation for our local people. We are operating basically as a not-for-profit structure, with margins that we make on the beer being channelled into job creation and actual employment rather than profit retention for the business.
Anyone living in Wagga can help stabilise our economy and help local people doing it tough.
Simply the more Thirsty Crow beer you buy – the more jobs we can create, no other beer can do that in Wagga. We don’t want people drinking more beer – we want more people drinking Wagga’s Beer. We desperately need you to share this message to your workmates, friends and family and encourage them to buy local or help locals.
Be Thirsty. Create Jobs.
How have we done this?
- We got our butt into gear and organised our mates at East Coast Canning to can all of our beers.
- We are selling our packaged beers through our Brewpub and other local venues (Wagga Cellars & Union Hotel Drive-in).
- We have finally got an online store up and running to create a contactless transaction.
- We have been delivering our beer to the residents of 2650, so people don’t have to leave their house.
- Adjusted our cleaning practices (which have always been 10/10) to a COVID compliant standard.
- Started our Servo Bingo over Facebook Live every Tuesday!
Wait, what’s Servo Bingo?
We have given our mate and local comedian Dane Simpson a new job – hosting Servo Bingo on Tuesday nights. Pretty much Dane just sits there and calls out what is happening over at the servo across the road from Thirsty Crow. Our live streaming is made possible by our other mate, Adam Bannister Event Productions AKA the tech wizard. We thought we’d give him a job too, turns out online streaming isn’t a dying business during COVID-19.
You can watch and participate in Servo Bingo through Thirsty Crow’s Facebook Live. Check out the Servo Bingo page on Facebook for more details.
It’s safe to say we have been looking at lock-down a bit differently. This has been a chance for us to knuckle down and reflect on who we are as a business and what our community means to us. But, definitely not without the struggles most people and businesses have faced during this time. Support your local independent businesses!